I Have Done Things
E-Commerce












I Have Done Things
Amazon and other commerce platforms have made it hard to tell your brand story. I’ve helped brands, such as Leatherman, Host Defense, MegaFood, and Fjallraven, increase conversion and protect their narrative.
I’ve spent the majority of my career creating juicy, tasty content. I’ve developed content campaigns for HP, Harmony, HubSpot, Microsoft, Disney, and many more.
More than ever, how a brand talks about itself to itself is critical to inspire and retain employees. I help brands discover their narrative thread and produce employee engagement campaigns that work.
From long-form editorial to product how-to’s, I’ve written and directed dozens of animations and videos.
Nothing is quite as exciting as the birth of a new brand. From strategic planning to published brand guidelines, I help companies every step of the way.
Websites, landing pages, apps, games, kiosks—I’ve designed, written, and directed them all. I’ve even dipped into the code a bit, but that usually gets me in trouble with someone named Gary.
Whether it’s quilters, hard-core gamers, or golfers, I love digging deep into the core of a culture group and discovering what sets their hearts on fire.